• Home
    • Inside Retail
    • Cosmetic Executive Women
    • Beautify.Tips
    • Glossy
    • Global Glam Magazine
    • Footwear News
    • Den of Geek
    • SpoiledNYC
    • NetCost Market
  • Videos
  • Copywriting
  • Contact
Menu

The Fashionable Brainiac

  • Home
  • Editorial
    • Inside Retail
    • Cosmetic Executive Women
    • Beautify.Tips
    • Glossy
    • Global Glam Magazine
    • Footwear News
    • Den of Geek
    • SpoiledNYC
    • NetCost Market
  • Videos
  • Copywriting
  • Contact
×

Korean Brands That Do* Offer Foundations For Deeper Skintones

Nicole Kirichanskaya December 10, 2022

K-Beauty is known for many things; providing affordable and innovative ingredients in their products, having cute packaging; however, they are not known for having the most inclusive of foundation ranges. There are a few brands that are notable exceptions in this regard, here are a few of them:

VDL

VDL, which stands for Vivid Dreams come to Life, is considered of the more high-end cosmetic brands in South Korea, kind of like a more toned-down version of M.A.C. VDL is known for products such as the Lumilayer Primer, praised for the glow it gives to the skin as a makeup base. VDL has a foundation in their lineup, the VDL Perfect-Lasting Foundation, that comes in twelve shades, ranging from light to deep skin tones. While twelve is a relatively low number, especially in consideration of Fenty’s fifty foundation shade range, the majority of Korean foundations come in 3-5, if that, skin tones, majority of which are for light skin tones. The foundation can be found on the VDL website, VDLUS.com, or on the Ulta website, and retails for $35 USD. 

Innisfree

Innisfree is one of the more notable exceptions in regards to K-Beauty makeup ranges. Innisfree have two cushion foundations, available in a matte and dewy version, which have fourteen shades in the range. Innisfree’s liquid foundation, the Velvet cover foundation, comes in 24 shades and can be found in Innisfree retail stores in the United States, and via the Innisfree website, retails for $20 USD. 

Dibawsette

A special exception to the list is this Black-owned brand. Inspired by Korean cushion foundations, Dibawsette offers a darker range of cushion foundations geared towards women of color. The cushion foundation can be found on Dibawsette’s website, dibawsette.com, and retails for $30 USD.

Click here to download article: https://drive.google.com/file/d/1Lb0W8xI6umjM7m_wN8L5nnxpj5TiNNFi/view?usp=sharing

Source: https://www.globalglam.com/korean-brands-that-offer-foundations-for-deeper-skintones/
← K-Beauty Ahead Of J-Beauty, Ruling The Beauty GameK-Beauty, Please Expand Your Limited Shade Range →

Search Posts

No results found

Featured Posts

Featured
BIPOC-founded fragrance brands are on the rise
BIPOC-founded fragrance brands are on the rise

In comparison to fragrance consumers of previous generations, like baby boomers, millennial and Gen-Z shoppers have increasingly embraced non-heritage fragrance brands, especially those that are BIPOC-founded. This is largely due to factors like shopping accessibility, brand awareness, and societal and financial support for BIPOC-founded fragrance companies. 

Read more →
How TikTok Catapulted The Male Beauty Market
How TikTok Catapulted The Male Beauty Market

In today’s retail landscape, especially among Gen-Z consumers, TikTok plays a strong role in which beauty products and brands become popular. One particular group that TikTok seems to hold increasing influence over is male shoppers. 

Read more →